Marketing Manager CIS

ABOUT WIKA

As a family-run business acting globally, with 10,200 highly qualified employees, the WIKA group of companies is a worldwide leader in pressure and temperature measurement. The company also sets the standard in the measurement of level, force and flow, and in calibration technology. Founded in 1946, WIKA is today a strong and reliable partner for all the requirements of industrial measurement technology, thanks to a broad portfolio of high-precision instruments and comprehensive services.

JOB DESCRIPTION

We are looking for a Marketing Manager CIS to join our growing team. In this role you will define and deliver the marketing plan for the Sales region CIS in alignment with the Regional VP, Sales managers and the global marketing team. The role leads marketing initiatives by conducting competitor research, developing and executing effective marketing campaigns, and reporting on their performance. The role entails managing various projects, including implementing marketing automation, managing local website content and roll-out of product launches. A person in this position is also responsible for lead generation and content distribution across various platforms.

The ideal candidate is comfortable multitasking and is good at prioritizing under minimum supervision. To succeed in the role, you must also be tech-savvy, detail-oriented, and an effective communicator. We’re looking for someone who is creative, willing to learn new things, has excellent organizational and communication skills, and is passionate about driving the business success.

RESPONSIBILITES

• Define and execute the marketing plan and manage marketing budget
• Support Sales and Management team by conducting market research, monitoring industry trends and customer behaviors
• Ensure that regular web content updates are performed and checking content for accuracy and consistency
• Contribute to social media and content calendars by managing the production of interesting and shareable content, such as blog articles, social media posts, videos, infographics, etc.
• Organise external and internal events and promote our brand at trade fairs and conferences
• Track relevant metrics using analytics tools, monitor KPIs, and report to senior management on campaign effectiveness

REQUIREMENTS

• Master’s degree in business administration, Marketing, Communications, or related field
• Min. 5 years of working experience in B2B Marketing in a similar role
• Proficiency in Microsoft Office suite (Word, PowerPoint, Excel, Outlook)
• Relevant experience with digital marketing platforms like LinkedIn, YouTube and FB
• Solid understanding and experience of D365 CE Marketing Automation
• Knowledge of Demand Generation tactics and Lead Conversion principles
• Extensive experience creating audience segments and developing marketing campaigns
• Knowledge of SEO and keyword research
• Strong copywriting, editing, and proofreading skills
• Willingness to travel in the CIS region and to Europe 10%

LANGUAGE SKILLS

• Kazakh language fluent
• Russian language fluent
• English language fluent

We are looking for personalities!

Are you in search of a new task and a challenge? Do you want to make the next career move? Then WIKA is the right employer for you! As a company growing worldwide, with a very wide product portfolio, WIKA always has new challenges and fields of responsibility to offer. Internationally and nationally, you have the possibility to take responsibility and to show what you're made of! We will support your talent and competence and give you the space to use these to the best.